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Small businesses can take advantage of SEO to beat larger competitors in searches results.

The competition on Google can be tough to take on, and bigger brands usually have bigger marketing budgets, but getting things right with your SEO can make all the difference and help you perform better in Google and Bing search results.

SEO for a small business

1. I set up your SEO infrastructure

After researching your business or organisation, and looking into who your main competition is on Google, I put in place a set of SEO measures that will help improve your reputation and performance on Google. 

2. I give you a bespoke SEO manual to take things from there.

Including a set of off-site SEO recommendations to help widen your customer base using all the tools at your disposal.

SEO can be broken down into two main goals:
Goal 1 - Look good for Google.
Goal 2 - look good for people.

Your website needs to score well in search results in order to be seen by potential customers.

Ultimately, we are aiming for a fast loading website with a clean structure, good high quality content and matching metadata, and well balanced internal and external linking.